Selena Quintanilla Represents The Future of Hispanic Marketing & What Brands Can Learn From M.A.C. Cosmetics

March 31, 2016 marked 21 years since Selena Quintanilla’s death. But despite the passage of time, two things have remained the same: her influence and her fan’s undying loyalty. M.A.C. Cosmetics have taken notice of the indelible mark Selena has left in her fans by launching the M.A.C. x Selena line coming out October 2016. Why is […]

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Did You Know?

There was a time in the history of our Nation where Mexicans and other Latino groups endured fierce racism and oppression. For some reason stories such as these were omitted from the U.S. history textbooks I read and I grew up thinking that Latino contributions to U.S. history began and ended with Cesar Chavez and Dolores […]

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On Content Marketing For Latinos

Though we live in the most technologically advanced digital age with information about anything you can imagine readily available at our finger tips it is ironic that the greatest problem Latinos face today is lack of quality information. The lack of quality information is a layered issue.  Lack of quality information is a direct result […]

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Embrace Your Curves or Health? Part I

“Alejese de la azucar señorita, alejese por su bien.” Those words, lovingly said por mi abuelito, echoed in my mind this past week when I read the World Health Organization’s first ever report on diabetes which reported some pretty terrifying statistics, among them: Diabetes cases have quadrupled worldwide from 108 million cases in 1980 to an […]

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